CASES IN PARIS VIRTUAL REALITY

SAMSONITE

Cassette created a virtual reality application to support Samsonite’s ‘Cases in Paris’ promotion. The VR App placed the user in 3 iconic Parisian scenes (The Louvre, Eiffel Tower and Champs de Elysee) with the aim of finding 5 Samsonite Curve suitcases in the quickest time possible.

Fastest times were displayed on a leaderboard and the winner each week received a set of Samsonite Curve suitcases with a grand prize winner at the end of the 4 weeks receiving 2 first class tickets to Paris.

PROJECT TYPE

Public event

Recurring campaign

Retail installation

TECHNOLOGY

Virtual reality

CONTACT

ADDRESS

Team Cassette

Richmond Brewery Stores
18 Petersham Road
Richmond
Surrey
TW10 6UW

letschat@wearecassette.com

Tel: (+44) 020 8232 7293

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GET IN TOUCH

Part of TRO Group, an Omnicom company

CONTACT

ADDRESS

Team Cassette

Richmond Brewery Stores
18 Petersham Road
Richmond
Surrey
TW10 6UW

letschat@wearecassette.com

Tel: (+44) 020 8232 7293

  • YouTube Social  Icon
  • LinkedIn Social Icon

GET IN TOUCH

Part of TRO Group, an Omnicom company

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