Cassette specialises in creating immersive experiences within the healthcare industry, building virtual and augmented reality campaigns for marketing communications, training, education and treatment.

We work closely with pharmaceutical clients, healthcare communications agencies, and training specialists to translate complex, detailed information into immersive experiences. 

Here's a snapshot of some clients we have worked with...

THE OPPORTUNITY FOR IMMERSIVE TECHNOLOGY IN HEALTHCARE IS VAST.

Wellbeing

Equipment training

Education for patients - behaviour change

Training - symptom diagnosis

Phobia treatment

Condition simulation e.g. blindness

Training - procedures

Education - anatomy

Condition simulation e.g. atrial fibrillation

Empathy - simulate lifestyle challenges

A validation study has shown a 230% improvement in participants performance, when prepared in virtual reality training.

 

Source.

“During VR experiences, hippocampus was involved in episodic memories linking both time and space". This study supports the fact that the brain believes the VR-experiences as closer to a real experience. Based on the above findings and referring to the "learning pyramid", the VR-Training model has the potential knowledge retention rate of 75-90%.”​

Source.

 

CONTACT

ADDRESS

Team Cassette

Richmond Brewery Stores
18 Petersham Road
Richmond
Surrey
TW10 6UW

letschat@wearecassette.com

Tel: (+44) 020 8232 7293

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Part of TRO Group, an Omnicom company